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Give an Unleashed (voucher) for Christmas

Christmas tree in foolography style

The Unleashed is the perfect gift for anyone that’s serious about photography. Some of you might have already pre-ordered the new UNLEASHED as a christmas present, knowing you won’t have something physical to give. Surely more of you would still like to pre-order – and you can! ;-) But now you’re in this situation of having to find a nice card and make your own voucher – and that’s a great idea ;-). However, for those of you who don’t have the time for that – or just think they’re missing the creativity – we’ve prepared something just for you: A ready-to-print, beautifully designed christmas-card-voucher, so that you can properly gift the Unleashed pre-order to that special someone!

Below you can download a web version (e. g. for sending via email) and three different print versions. If you print it out, make sure you choose good quality and high quality paper. This card, together with some personal words will definitely be a highlight for the person you’re giving it to.

We wish you a merry christmas!

Download web version.

Download print version 1.

Download print version 2.

Download print version 2 with cutting lines.

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We made it! Funded on Kickstarter after just 5 days! But what looks like the end, is just the beginning!

Rocket Launch on Kickstarter with the Unleashed

We are literally speechless. After just five days we reached our funding goal on the crowdfunding platform Kickstarter. This means our next product, the new Unleashed, will definitely go into mass production. A wireless smartphone remote control for DSLRs unlike any other on the market!

After months of hard work we’re so happy and grateful to see that people trust in our products, in us and our vision. We know that our workload won’t subside, but we’re pumped we’ll be able to deliver a remarkable product and make the lives of many photographers around the world easier.

This is why reaching the funding goal isn’t it. We have big plans and are convinced that these first 5 days are just the beginning of a much bigger story. We want to get as many backers as possible to say: “I want to be part of it!” and pledge their support on Kickstarter.

So as a customer, friend or just visitor, we ask you to continue to share the Kickstarter campaign with all your friends and colleagues! Soon we’ll announce our stretch goals: the higher the total sum pledged, the more features we’ll add to the Unleashed.

Stay tuned, subscribe to our newsletter and back us on Kickstarter.

Check out our Kickstarter campaign

Greetings from Berlin

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Big plans and many changes. It was about time.

Blog_Header_New-Design

Quite a while ago, Oliver founded foolography. Since then a lot of things have changed, developed and gone from ideas to tangible products.

In the last years we moved forward and shaped a vision that guides the team in making smart camera accessories, unlike others on the market. We have big plans for the future and to realize those, we’ve taken many steps and there are still several more ahead.

One big step was: moving to Berlin. Even though Wiesbaden is one of the most beautiful cities we know, we believe, surrounding ourselves with an atmosphere of innovation, ‘Think different’ attitude and knowledge-sharing in the tech capital Berlin is what will help us to thrive and build the best products we can. And so far, it did. Plus, Berlin is also one of the greatest cities to live in, and we’ve already grown to love it.

Another big step which was long overdue: give foolography a new look that matches the vision, the team and the products we want to make. And boy, what a step it was! But so worth it!

Today, we introduce to you our new CI.

Logo Transformation

Five thoughts shaped and influenced the entire redesign process:

  1. We love photography. We are our own first customers, so the new design needs to be attractive to us personally.
  2. We build smart niche products for cameras. We want a design that portrays the world of photography, yet is unique to attract the attention of people who want to get the most out of their cameras. Oh come on – not another aperture in the o ;-)
  3. We are a small team of professionals driven by smart technology. The CI should reflect that. Though our name might be a little foolish ;-) , our logo and word mark are simple, straight forward and bold: including everything necessary while keeping it simple with a strong focus on functionality. Just like our products.
  4. We love technical details. So you’ll find a little technical drawing every now and then.
  5. What can we say? Black is the new black. Even though we look into a bright future, our design is dark, representing style, quality and professionalism.

Blog_Graphics_New-Design

We’re very happy with the final design and are grateful for amazing teamwork with Christin from Studio Varo.

The next big step is something you’ll hear about soon. Sooner than you think. We’ll keep you posted and thank you so much for being on this journey with us together.

Take a look at the new website.