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photokina2014 – we’re here

Every two years, photokina opens it’s doors here in Cologne, Germany. The worlds biggest tradeshow for all things photography starts today. Our booth is set up and ready, you’re very welcome to come visit us: We’re in Hall 4.1, Booth G39, close to Profoto and Sunbounce.

photokina2014 booth foolography

This year we’re not launching a new product of our own, but we’re launching the perfect partner for our Unleashed: The Bad Elf GPS Pro and GPS Pro+. With a great feature set of their own, the combination with our Unleashed gets even better. Read more in our next entry!

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Nikon D600 – Unleashed Dx000 is compatible

We’re back from photokina2012 – a great show and a great success! As promised I headed over to the Nikon Booth, and tested our Unleashed Dx000 on the D600.

At first, my heart sunk: No GPS icon on the top LCD. Luckily, when I took photos, the GPS data was embedded in the EXIF data! I figured that Nikon might have simply not included a GPS icon at all on the top LCD. Looking through the manual (page 175 7) it is evident that this is not the case. – there definitely should be a GPS icon. Maybe I simply overlooked it, or the Model on display malfunctioned in some way. Sorry for this false information. Page 175 shows the INFO display, not the top LCD. Top LCD or “Control Panel” is shown on page 7, and definitely does NOT have a GPS icon.

D600 with UnleashedDx000

The Unleashed will fit nicely on the D600, the only problem being that the rubberflap is in the way. While it is possible to use the Unleashed like that, the pressure from the flap will, over time, cause the Plug on the Unleashed to break off the PCB inside, which eventually result in malfunction. There are two nice solutions for this:

  • Cut a rectangle out of the flap, just over the port – so the flap remains closed while the Unleashed is plugged in.
  • Remove the flap entirely: A customer figured out a great, almost entirely reversible method for this:
    D7000 Flap cut
    [image from georgle’s blog]


    by cutting the rubber hinges that wrap around the metal pin right next to the flap, it is possible to remove the flap entirely. By threading the hinges back under the metal pin, the flap can be replaced and will retain its full functionality.

Update:

I misread the manual: Page 175 shows the INFO screen, not the TOP LCD. On page 7 one can see that the top LCD really does not have a GPS icon – in other words, the D600 is fully compatible with the Unleashed Dx000, no “odd behaviour”, no doubt about it.

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Nikon D600 announced

Today, Nikon announced another full-frame DSLR, the D600. Read the reviews on dpreview, engadget or elsewhere.

Nikon D600

Of course Nikon added GPS support, again it’s not integrated, but via an external Module, such as their GP-1 and of course our Unleashed. According to Nikon, the D600 fits in right below the D800 and is just as much a Pro DSLR as the latter. Rumor had it, that this was going to be the first consumer DSLR with an Fx sensor, and there was much evidence to back this. One example is that the D600 does not have the “pro” 10-pin port on the front of the camera, which would have fit our Unleashed D200+. Instead, it is equipped with the port found on all the consumer DSLRs, on the side of the camera, making our Unleashed Dx000 compatible with the D600.

Nikon D600 GPS Port

D600 Ports (photo by dpreview)

In a couple of days, we’ll be at photokina, and will try the D600 with our Unleashed, just to verify it works, and get you some pics of how it looks.

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Photokina 2012

Preparations for the worlds biggest photography trade fair are keeping us busy – just a little under 3 weeks left and a lot left to do!

Photokina starts on September 18th, and is open for 6 days – until the 23rd of September. Of course, we’ll be there in Cologne – our Booth is in Hall 5.1, Booth F006:

photokina2012-hallplan-foolography

We’d love to see you there, show you our products, and answer any questions you might have.

We might just have something up our sleeve, that you wouldn’t want to miss. ;-)

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photokina2010

photokina 2010 is over. We were there and had a great time!

foolography @ photokina by Eddy Westveer
Photo by our new customer Eddy Westveer – Thanks for sending us the picture!

The launch of our new products went really well, and these new Unleasheds for the D3100, D5000, D7000 and D90 were very well received by the visitors.

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D3100 and D7000 – with GPS ports

Finally the entire current Nikon DSLR Lineup is equipped with GPS capabilities!

The newly announced D7000 (it is still unclear where in Nikons lineup it belongs) and even the entry-level D3100 announced just a few weeks ago, both have a GPS port, for directly connecting a GPS to it for geotagging your images. Along with the D5000 and the D90, which already had such a port, and of course all of Nikons professional cameras, which have had one for several years. This means that all of Nikons current DSLRs are capable of direct geotagging!

Of course, you’re wondering when our Unleashed will fit these new cameras… but you might just have to wait a few more days to get that answer ;-)

D7000 GPS Port D3100 GPS port
D7000 GPS port (dpreview.com)D3100 GPS port (engadget.com)
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photokina 2010 – here we come

foolography at photokina 2010

Starting date of this year’s photokina is coming up fast, and we’re extremely busy with preparations. We will finally launch a new product you have all been waiting for ;-)

If you want to be one of the first to see it live and in action, you’re very welcome to visit our booth in Hall 5.1 Stand F014. We’re looking forward to the show and hope to see you there!

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Thank you photokina

The photokina is over. It was my first time exhibiting at a trade fair, and the reception of my products was overwhelming. I believe it marks the beginning of a whole new “foolography”, as I will need to recruit personell and restructure the whole company, in order to be able to keep up with the demand that was made obvious at the photokina. I want to thank everyone for making it the wonderful exprience it was:

  • Thank you to the hosts of the photokina for organizing the event – I was honored to be able to meet you at the exhibitors party, even if it was pure chance that my wife and I sat down at the “wrong” table, which turned out to be so right.
  • Thank you to the staff, who assisted us exhibitors so well, always remaining friendly and helpful.
  • Thanks to our co-exhibitors – attracting so many visitors to the fair, which makes it a great opportunity for little companies like mine. Thanks also to the staff at our surrounding booths, for the talks and fun in times there were no visitors.
  • Thanks a lot to my wife, Sophia, for coming with me, and helping me so much – couldn’t have done it without you!
  • Thank you to the numerous distributors and retailers who took such great interest in our products – you will soon be hearing from me.
  • And of course a big thank you to all visitors and (potential) customers (hint, hint ;-) ) for finding our little home-made booth, letting us tell you about geotagging and our great geotagging products.
  • Another Thank you must go to all the visitors of this website, which because of the stressful photokina preparations was not always fully available, and even now is missing a lot of the contents. I will update it in the coming days. Sorry again for all the trouble.

Thank you photokina.

foolography at photokina 2008 - Hall 5.1 Aisle H015